Led by the vision of Russell Simmons, the founder of the modern day hip-hop movement, Phat Fashions has developed into a symbol of contemporary American culture.

Phat Fashions aimed to create a clothing line that was a first in the industry – high quality sportswear with street credibility.
Key to Phat Fashions’ success is the brands commitment to quality and innovation in design.
Phat Fashions – a complete American Lifestyle Brand - delivers a universal message that breaks stereotypes and ethnic boundaries.